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    • Fire Safety PSA

    As part of a project for Advanced Graphic Design, the class was brought to task to develop three separate advertising campaigns to promote Fire Safety for the University of Illinois. My group was in charge of off-campus housing. Based on our audience research we developed a concept that didn’t insult the intelligence of our chosen audience, but gave “suggestion” by emphasizing just what it takes for a disaster in their residency. Some illustration by Aditya Bhargava.